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How To Effectively Use AV Equipment

Nothing makes an event or presentation fall flatter than sound, lighting or tech issues. Without sound and light, the presenter is just standing silent and alone in the dark without an audience they can see. So, when planning your offsite meeting, reception or large-scale event, few things are more important than your audiovisual equipment. Utilizing…

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The 6 must-book multi-event series of 2019

As we inch closer and closer to 2019 you’re increasingly likely to hear words like streamline and scale inserted into conversations about meetings and events in the new year. Yes, corporate events can be high-touch and customized, but finding ways to execute them in faster and easier ways is more in demand than ever before.…

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Creative Ideas For Your Next Corporate Event

When you book a corporate event, you’ve got a choice to make. Do you want a popular event destination? A venue that appeared on television? Maybe you want an event that fits with current trends in corporate events. There are other options, however. If you know your clients well, an outside-the-box experience is the perfect thing…

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How Kapow Solves Event Planning Pain Points

Coordinating events can be a lot. You have to pick an event based on client profiles and current trends. Then there’s actually coordinating the event proper. Afterward, you need to follow up with attendees (and no shows) and track your return on investment. When executed properly, events are a powerful addition to any company’s marketing…

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Conference Marketing: 7 Lessons Learned

When one of the Kapow marketing team members suggested we try a B2B sales and marketing conference late last year I was dubious but game. While the opportunity to get in front of a captive audience of our ideal customers was tempting, I wasn’t sure that a conference would deliver the hard-line, quantifiable results we…

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National Partner Highlight: New Balance

If you’re planning a multi-event program, Kapow’s national partners can be a great place to start. Planning events in multiple markets can be a daunting task — especially if you want to stick to a cohesive theme. Sticking with one partner gives you the ability to create an easily replicated event across multiple markets and…

Event Spotlights

Secondary Market Kapow Experiences

If you don’t live in New York, LA or Chicago, you can start to feel a little neglected. And we get it! Important business gets done all across the United States, not just on the coasts and off of Lake Michigan. So chafe no longer at the designation secondary market. You’re primary in our hearts,…

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Even More Halloween Events To Book In 2018

Halloween is just around the corner. In between the pumpkins, fallen leaves and delicious hot ciders, let’s not forget the real reason for the season: getting your pants scared completely off. Last year, we went through and curated some of our favorite terrifying events live on-site already. But the more, the scarier as the old…

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Venues That Have Appeared On Reality TV

While we've already covered Kapow events that have appeared on television, we know that some hosts and attendees have more, er, discerning taste. If you need to know that the clientele at these establishments are the crème de la crème so to speak, we've got the perfect list: we've rounded up a number of venues that are prominently featured on Reality TV. No judgement here, we have fans of Vanderpump Rules, Cutthroat Kitchen and Real Housewives of New York, among our ranks so you're in good company.  Bagatelle - Real Housewives of New York It's no secret that the Real Housewives of New York love to…