We shine the spotlight on some of our favorite corporate event experiences from coast to coast. Find new venues, get great event ideas and read about new experience offerings. Our event experts are always rounding up ideas to fit all of your event needs: team-building, client entertainment, women’s events, employee appreciation, offsite meetings and more.
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We’re a few months into 2019, and event planners have their hands full already. Rising event costs mean you have to be savvier about the events you book, which means more research and prep cooked into your events plan. You can consult our knowledgeable experts for some of their favorites, check our recommendations or use our…
We’re only a few weeks away from the start of South by Southwest, the Southwest’s premier conference celebrating the intersection of art, music, film and interactivity. From March 8–17, Austin will be abuzz with the confluence of culture and innovation. If you’re planning on making the trip to SXSW, or just in the area already,…
The Kapow Marketing team loves the end of the year. Sure, there are holiday parties, gathering with loved ones, and all that. But what we really love is diving into the previous year’s event data and sharing it with all of you. Curious about when, where, why and what kind of events you booked in…
The days of hosting events without being accountable for ROI have come and gone. This means, we, as marketers, have more jobs than ever before. We have to highlight customer profiles, scan event trends and clue stakeholders in to the event decision-making. All this, while also maximizing event attendance. Research shows that people — especially millenials…
When you book a corporate event, you’ve got a choice to make. Do you want a popular event destination? A venue that appeared on television? Maybe you want an event that fits with current trends in corporate events. There are other options, however. If you know your clients well, an outside-the-box experience is the perfect thing…
Coordinating events can be a lot. You have to pick an event based on client profiles and current trends. Then there’s actually coordinating the event proper. Afterward, you need to follow up with attendees (and no shows) and track your return on investment. When executed properly, events are a powerful addition to any company’s marketing…
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If you’re planning a multi-event program, Kapow’s national partners can be a great place to start. Planning events in multiple markets can be a daunting task — especially if you want to stick to a cohesive theme. Sticking with one partner gives you the ability to create an easily replicated event across multiple markets and…
If you don’t live in New York, LA or Chicago, you can start to feel a little neglected. And we get it! Important business gets done all across the United States, not just on the coasts and off of Lake Michigan. So chafe no longer at the designation secondary market. You’re primary in our hearts,…
Halloween is just around the corner. In between the pumpkins, fallen leaves and delicious hot ciders, let’s not forget the real reason for the season: getting your pants scared completely off. Last year, we went through and curated some of our favorite terrifying events live on-site already. But the more, the scarier as the old…
While we’ve already covered Kapow events that have appeared on television, we know that some hosts and attendees have more, er, discerning taste. If you need to know that the clientele at these establishments are the crème de la crème so to speak, we’ve got the perfect list: we’ve rounded up a number of venues that…
A big product announcement. Your end-of-the-year holiday bash. A Dreamforce reception for MVP clients. Your company’s executive retreat. All of these occasions are times you need to go above and beyond to service your vision with a large-scale event. But where do you start when your team or company’s reputation, employee morale and/or impression on…
The summer may be winding down, but there are still plenty of opportunities to host events for your company. But where? We’ve given you strategies for check-ins and everything from rooftop events to team building ideas. But, if you’re looking for broader ideas about where to host your next event, we’ve got good news. Cvent, our parent…
