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Event Spotlights

 

We shine the spotlight on some of our favorite corporate event experiences from coast to coast. Find new venues, get great event ideas and read about new experience offerings. Our event experts are always rounding up ideas to fit all of your event needs: team-building, client entertainment, women’s events, employee appreciation, offsite meetings and more.

 

 

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Event Spotlights

Why You Should Host A Retail Event

The days of hosting events without being accountable for ROI have come and gone. This means, we, as marketers, have more jobs than ever before. We have to highlight customer profiles, scan event trends and clue stakeholders in to the event decision-making. All this, while also maximizing event attendance. Research shows that people — especially millenials…

Event Spotlights

Creative Ideas For Your Next Corporate Event

When you book a corporate event, you’ve got a choice to make. Do you want a popular event destination? A venue that appeared on television? Maybe you want an event that fits with current trends in corporate events. There are other options, however. If you know your clients well, an outside-the-box experience is the perfect thing…

Event Spotlights

How Kapow Solves Event Planning Pain Points

Coordinating events can be a lot. You have to pick an event based on client profiles and current trends. Then there’s actually coordinating the event proper. Afterward, you need to follow up with attendees (and no shows) and track your return on investment. When executed properly, events are a powerful addition to any company’s marketing…

Event Spotlights

National Partner Highlight: New Balance

If you’re planning a multi-event program, Kapow’s national partners can be a great place to start. Planning events in multiple markets can be a daunting task — especially if you want to stick to a cohesive theme. Sticking with one partner gives you the ability to create an easily replicated event across multiple markets and…

Event Spotlights

Secondary Market Kapow Experiences

If you don’t live in New York, LA or Chicago, you can start to feel a little neglected. And we get it! Important business gets done all across the United States, not just on the coasts and off of Lake Michigan. So chafe no longer at the designation secondary market. You’re primary in our hearts,…

Event Spotlights

Even More Halloween Events To Book In 2018

Halloween is just around the corner. In between the pumpkins, fallen leaves and delicious hot ciders, let’s not forget the real reason for the season: getting your pants scared completely off. Last year, we went through and curated some of our favorite terrifying events live on-site already. But the more, the scarier as the old…

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Event Spotlights

Venues That Have Appeared On Reality TV

While we’ve already covered Kapow events that have appeared on television, we know that some hosts and attendees have more, er, discerning taste. If you need to know that the clientele at these establishments are the crème de la crème so to speak, we’ve got the perfect list: we’ve rounded up a number of venues that…

Event Spotlights

The 5 keys to planning an unforgettable large-scale event

A big product announcement. Your end-of-the-year holiday bash. A Dreamforce reception for MVP clients. Your company’s executive retreat. All of these occasions are times you need to go above and beyond to service your vision with a large-scale event. But where do you start when your team or company’s reputation, employee morale and/or impression on…

Event Spotlights

Cvent Unveils Best Event Destinations For 2018

The summer may be winding down, but there are still plenty of opportunities to host events for your company. But where? We’ve given you strategies for check-ins and everything from rooftop events to team building ideas. But, if you’re looking for broader ideas about where to host your next event, we’ve got good news. Cvent, our parent…

Event Spotlights

Venues Making The News

It can often be hard to know what the right event is to book. You want something impressive, while not looking like you’re just following the crowd. If you’re looking for events that are sure to delight but not obvious, we’ve got you covered. Below, we’ve given you four of our favorite events that have…

Event Spotlights

Teambuilding Events To Bring You Closer

While the only teambuilding some events might accomplish is an organized group groan, if done well, teambuilding can build trust and even be fun! In a recent episode of WorkLife with Adam Grant, Adam discusses how astronauts on the International Space Station have to work together to live in a small capsule and accomplish their missions. One of…

Event Spotlights

Host The Perfect Rooftop Event

Now that warm weather is upon us, there are no shortage of outdoor event ideas for you and your group to explore, but savvy events planners know the true holy grail of summer is the rooftop event. But what makes the perfect rooftop soiree? As with any event, it depends on what you’re trying to…