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Event Spotlights

Teambuilding Events To Bring You Closer

While the only teambuilding some events might accomplish is an organized group groan, if done well, teambuilding can build trust and even be fun! In a recent episode of WorkLife with Adam Grant, Adam discusses how astronauts on the International Space Station have to work together to live in a small capsule and accomplish their missions. One of…

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2017 Corporate Event Trends: A Statistical Guide

Throughout the last few months, we’ve given you a lot of information. How to create the perfect invite list, how to pick the perfect event venue when you can’t be in attendance and how to crush your event check-in, just to name a few. To compliment our event production tips and ROI tricks, we’ve got…

Event Spotlights

Host The Perfect Rooftop Event

Now that warm weather is upon us, there are no shortage of outdoor event ideas for you and your group to explore, but savvy events planners know the true holy grail of summer is the rooftop event. But what makes the perfect rooftop soiree? As with any event, it depends on what you’re trying to…

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Kapow + Cvent: The Perfect Match for Delivering Unique Corporate Events at Scale

Earlier this week we announced that Kapow is now part of Cvent. We are thrilled to be joining forces with an organization that shares our passion for live events. Since 1999, Cvent’s event technology has powered more than 2.7 million live events around the world.  What does this mean for you? Cvent will be keeping…

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Calculating Post-Event Return On Investment

In our previous segments, we’ve gone into how to curate the perfect event list and how to get your stakeholders involved in your planning process (and why it’s a good idea). Let’s assume you’ve just wrapped up your event, it’s now time to calculate your return on investment—and both of our previously covered topics are…

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Kapow’s Tips for Ordering Wine

If you find yourself struggling to order wine at a client dinner, figuring out which wine to choose or at a loss for the proper wine tasting techniques, we’re here to help. You can’t judge a book by its cover, and you definitely can’t judge a wine by its bottle. Price, quality, and taste are…

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2018 Mid-Year Event Trends

You can typically predict the success of a corporate event by analyzing a few key elements —invitation strategy, timeline and location. But, without question, the coolness factor reigns as a key predictor to how many qualified prospects will be checking in day of and how much face time your sales team will land. To ensure…

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Getting Stakeholders Involved In Event Planning

Last week, we discussed how to create the perfect event invite list. Astute readers may have noticed, however, that we recommended roping your stakeholders into event planning. If this seemed strange to you, never fear! We’re here to explain why it’s important to loop your stakeholders in when you’re planning an event. Why keep stakeholders…

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Creating The Perfect Invite List For Your Next Event

As we roll into the summer, any field marketer worth their salt will be planning events—and lots of them. Previously, we've walked you through planning tips such as check-in strategies, cutting down on screen time at events and resources for guest security and safety. Today though, we'll share tips for one of the most important steps in event planning: how do you decide who to invite to your next event? In addition to the suggestion that it's worth it to do your research, we've got a number of strategies for you to try. Remember why you're having your event The…