Event Spotlights

April snow has us dreaming of May events …

Winter has certainly been overstaying its welcome now that we’re halfway through April. However, eventually it will be May, and with May comes warmer weather, Cinco de Mayo and the start of summer blockbuster season. It’s time to start planning May events, and we’ve taken the liberty of highlighting some of our favorite ideas below.…

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Discover your summer event personality match

Follow the path to find your summer event personality match The Socializer: The Socializer doesn’t require much explanation. You like to make sure your guests are having fun and mingling because you know that getting together out of the office is a great way to connect. Not only do clients and prospects enjoy working with individuals who…


Why you should discourage screen time at your next event

As a tech startup, it might seem strange that we’d advocate cutting down on screen time. After all, using a screen is one of the ways you can book events with us. However, it can be a powerful strategy for your next event to drive engagement and leave your attendees refreshed and ready to tackle…

Event Tips

Resources for Guest Safety and Security

Planning around your guests’ safety and security is quickly becoming a top priority for event planners. Hackers can exploit everything from WiFi to lax event security, putting you and your event attendees’ data at risk. Although it’s not the most fun part of event planning, it’s crucial for ensuring your event goes off without a…

Event Tips

Effective Event Networking Strategies

Event networking can lead to powerful gains for your company through visibility with new and qualified contacts. However, it can be difficult to prepare effective event networking strategies, and it can also be challenging to do that if you’re trying to engage with VIP guests. To help demystify some best practices for event networking, we’re…


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Know the Facts: The Difference Between Whiskey, Bourbon and Scotch

So, you’ve gotten yourself an invite to one of Kapow’s infamous whiskey tastings, or was it a scotch tasting? Shoot, was it bourbon? Once you’ve figured it out, continue reading. Well, you’ve probably heard it before: all scotch is whiskey, but not all whiskey is scotch. But what does it all mean? Here’s a simple guide to help you understand some of the the differences.

Event Spotlights

Creative Options For Your Multi-Event Program

If you’re planning events across multiple markets, it’s vital to the program’s success to have consistent attendance and performance. Sure, you can try to independently coordinate each individual location, but that takes a lot of effort and leads to increased mistakes. When using Kapow’s multi-event tools and planners, a multi-event program can lead to a…


Outdoor Activities For Summer Outings

While there’s still a sprinkling of snow on the ground here in Chicago, St. Patrick’s Day just came to a close and that means two things: (1) you’re probably sick of green beer and (2) it’s almost spring! Nothing says spring like the great outdoors, and there are a number of great ways to get…

Event Spotlights

Update Client Wardrobes With A Springtime Retail Event

We're just weeks away from the "official" start of spring. In between rain and flowers, it also means the return of spring fashion. Retail events can be a great way to connect with new and returning partners and prospects. Everyone needs to wear clothes, so why not garb your prospective clients in something eye-catching that will make them think of you while they wear it? If you're unsure of where to start searching for spring fashions, we've got you covered with some of our favorite suggestions. Marine Layer - casual conversations and cool tees Nothing says Spring like the feeling…